Exclusive: Block-building game to appear in theme parks, hotels and stores, starting in UK and USThe global gaming phenomenon Minecraft is coming to the real world for the first time in a global deal to open themed rides, attractions, hotel rooms and retail outlets, starting with the UK and US.Minecraft has struck a deal with UK-headquartered Merlin Entertainments – Europe’s largest theme park operator and the second biggest globally after Disney – which runs more than 135 attractions in 23 countries including Alton Towers, Legoland, Sea Life, Madame Tussauds and the London Eye. Continue reading...
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